Content Marketing involves the use of various consumables like videos, blogs, tutorials, case studies, etc. to establish thought leadership and drive curiosity among users about the product or service without directly promoting it.
In today's tough economy, your digital marketing strategy is often your most effective marketing tool. You can't be an effective and profitable online business without it. With good, consistent digital marketing, you will be able to develop a strong customer base, strengthen your brand, and drive valuable leads to your sales funnel.
Video marketing is one of the most tried and tested techniques that consistently generate leads and also deepen your relationship with existing clients.
Content marketing has a major impact on your website traffic as it helps to generate traffic to your site and improve your conversion rates. But how do you know when your content marketing is working or when you need help? The following are 5 signs that can let you know you need help with your content marketing plan.